Citywide Banks, a division of HTLF Bank Responds to Marshall Fire Crisis

January 6, 2022 | Article | 5 min | Newsroom

Citywide Banks, a division of HTLF Bank Takes Action To Prevent Future Home Fires in Colorado With $25,000 Donation to American Red Cross Safety Program

Citywide Banks has donated $25,000 to the American Red Cross to help fund its Colorado Home Fire Safety Campaign. The program helps save lives by installing free smoke alarms in Colorado homes that do not have them, and by educating families about preparedness and fire safety. The bank’s contribution comes in the wake of the recent devastation that occurred by the Marshall Fire in Boulder County. Citywide Banks also implemented a broad outreach program to offer account assistance to those customers directly impacted by home or business damage.

“All of us at Citywide Banks live and work here in Colorado,” commented Michael Wamsganz, President & CEO of Citywide Banks. “This is our community and our hearts were saddened at the devastation caused by the sudden fires. Our hope is that by partnering with the American Red Cross through this unique outreach program, we can help save lives and better protect communities from future disasters like this one.”

“Home fires are the nation’s most frequent disaster, and we want to ensure everyone know to protect themselves and their loved ones from these everyday crises,” said Gino Greco, CEO of the American Red Cross of Colorado and Wyoming. “We are grateful for the support of our volunteers and partners, like Citywide Banks, who have stepped up to help us with this important mission and to help prevent needless fire tragedies.”

According to the American Red Cross, its teams respond to a disaster every 8 minutes, and most of them are home fires. Through its Colorado Home Fire Safety Campaign, the American Red Cross works with local volunteers, fire departments, and other groups to help before home fires happen. Focusing on at-risk neighborhoods, the preparedness initiative teaches families to prevent home fires while making their homes safer. Since its 2014 launch, the American Red Cross has installed more than 2.2 smoke alarms, made more than 812,000 home fire escape plans, and made more than 941,000 households safer. Most inspiring, the initiative has saved at least 916 lives. More information is available at: https://www.redcross.org/local/colorado/about-us/our-work/home-fire-safety.html.


Our Citywide Banks team members were saddened by the devastation caused by our community’s recent Marshall Fire. Our banking team is ready to discuss potential support actions to assist those clients impacted by home or business damage.

Please contact your local banker or call 303-460-4700 to learn more about this account assistance.


Citywide Banks clients that were directly affected by the Marshall Fire may be eligible for account assistance. Please contact us to learn more.

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More Resources to Help Impacted Property Owners Recover

FEMA - Federal Disaster Assistance (Colorado Disaster Declaration – 12/31/21)

Federal assistance is available to eligible individuals and families directly affected by the Marshall Fire.
www.fema.gov/disaster/4634/designated-areas

State of Colorado – Marshall Fire Resource Center

mars.colorado.gov/news-article/marshall-fire-information

Small Business Administration – Disaster Loan Assistance for Impacted Businesses and Nonprofits

disasterloanassistance.sba.gov/ela/s/disaster-details?recordId=a0et0000008tm0NAAQ