Blogs

Modern wineries find themselves at a crossroads in 2022. On the one hand, they can stick with what they know: marketing to an aging demographic of classic wine drinkers. Or they can adapt their product strategy to include no/low-alcohol and RTD options to attract new customers. Wineries across the country could confidently call 2021 a positive year for the industry. While it wasn't groundbreaking, it wasn't detrimental either. Certainly, nobody could predict the frequency or severity of widespread food and beverage industry shutdowns in the face of the Covid-19 pandemic. Initial Covid concerns...
In 2022, American agribusiness leaders face a reefer container shortage forcing them to once more re-examine distribution logistics. What strategies can help agribusiness leaders navigate the reefer container shortage and maintain profits in 2022? The Covid-19 pandemic brought global trade to a standstill. While some businesses weathered the storm fairly unharmed, knowing their products were safe in storage, others—like American agribusinesses—wore their concerns on their sleeves. Temperature-sensitive and seasonal products would perish if they couldn't get to the shelves and eventual...
Over and above raising your earning potential, diversification spreads potential risks over a wider base and reduces cash flow bottlenecks. And while agritourism can add a further revenue stream, it could also raise your main source of income—both through direct sales to the public and by putting a face to local wares. Agribusinesses have been challenged in recent years by labor shortages, supply-chain disruptions, and transport bottlenecks, not to mention a rash of extreme weather events. For horticultural sectors in particular, inputs such as fertilizer, seed, and equipment have become...
Exercise bikes and computer chips can wait on ships for weeks, but nuts and fruits have a more limited window. How can agribusiness owners better prepare for 2022? Fewer chestnuts roasted over open fires this holiday season. While the global shipping crisis has made it difficult to import needed materials, exporting finished products has become just as tedious. The California nut industry saw a massive drop-off in exports at the end of 2021. In the fall of 2021, walnut producers exported 47% fewer nuts in the shell and 16% fewer shelled nuts than the same season in 2020. Furthermore, almonds...
In times of uncertainty, fact-driven, long-term planning is imperative for business owners. Understanding what experts are forecasting about the 2022 fresh produce growing season could increase profits for those in agribusiness. Every economic sector has felt the sting of the ongoing supply chain crisis, and has been forced to adapt accordingly. However, American produce farmers have incredibly narrow windows to work with, and often can't just wait for the materials they need to eventually arrive. Furthermore, the perishable nature of their goods drives a need for empty shipping containers...